Motley Fool analyst calls Microsoft the better value, about 50% cheaper than Apple

2 min read
Motley Fool analyst calls Microsoft the better value, about 50% cheaper than Apple
PrimeXBT Editorial Team
Reviewed by PrimeXBT

Topics in article

A Motley Fool analyst argues Microsoft is the better value between the two megacaps, pointing to a price-to-earnings ratio he pegs at about 50% cheaper than Apple. The gap holds on forward earnings too, even as both firms face similar bearish cases.

Microsoft trades at a price-to-earnings multiple about 50% cheaper than Apple's, and Motley Fool contributor Keithen Drury reads that as a reason to favor the software maker over the iPhone maker. Writing on the last trading day of the first half of 2026, he frames Microsoft — the fourth-largest company in the world — as one of the biggest bargains in big tech.

The valuation case

Drury leans on the price-to-earnings ratio, the standard yardstick for two mature, profit-heavy businesses. On that measure Microsoft sits low against its own historical levels and is about 50% cheaper than Apple.

The discount does not close when growth is priced in. Both companies run non-traditional fiscal years — Microsoft's ends in June, Apple's in September — so Drury uses fiscal 2027 projections for each. The same gap that shows up on trailing earnings persists on the forward figures, which he reads as a sign the two firms' expected growth rates are broadly similar.

The bearish counterweights

The case against Microsoft is not empty. Drury lists fears of overspending on AI, the risk that AI erodes some of Microsoft's staple software applications, and the company's reliance on its partnership with OpenAI. Yet he argues those concerns carry roughly the same weight as the ones facing Apple, which he notes has spent little on AI and has gone years without a major iPhone revision or new product.

Because the discount holds while the risks look comparable, Drury sees Microsoft as the better-positioned of the pair, with room for its multiple to expand if the market re-rates it higher.

Source: The Motley Fool

Trading involves risk.

Most traded markets

XAU / USD
+0.71% 4,035.19
BRENT
-3.1% 71.844
BTC / USD
+1.79% 59,877.2
EUR / USD
-0.37% 1.13781
USTEC
-1.44% 29,787.7
XAU / USD.24
+0.71% 4,035.19
View all markets

Author

PrimeXBT
Our Editorial Team consists of leading experts with a proven record in the fields of trading, cryptocurrencies, blockchain and finance. We thoroughly research the sources of information in order to provide readers with quality content that serves edu...
Read author’s articles
Alert Triangle Risk Disclaimer
Disclaimer: Some past publications may be outdated. We recommend following our news to stay up to date with the latest information. For any questions, feel free to contact our support team via the chat below.
The content provided here is for informational purposes only. It is not intended as personal investment advice and does not constitute a solicitation or invitation to engage in any financial transactions, investments, or related activities. Past performance is not a reliable indicator of future results.
The financial products offered by the Company are complex and come with a high risk of losing money rapidly due to leverage. These products may not be suitable for all investors. Before engaging, you should consider whether you understand how these leveraged products work and whether you can afford the high risk of losing your money.
The Company does not accept clients from the Restricted Jurisdictions as indicated in our website/ T&C. Some services or products may not be available in your jurisdiction.
The applicable legal entity and its respective products and services depend on the client’s country of residence and the entity with which the client has established a contractual relationship during registration.

Today in markets

Browse Stock News

Register Now

Trading involves risk

Get started in minutes

Our clients love how fast and simple our sign-up is. It takes just a few minutes to get started!

Get Started Get Started
Get started in minutes

Need Help?

Risk Warning:
Trading in leveraged products carries a high level of risk and may not be suitable for all investors.