Ripple will match donations to the Call of Duty Endowment, a nonprofit that helps unemployed veterans find work, up to $10,000 in XRP. The pledge, tied to the U.S. Semiquincentennial, landed the same week Ripple secured a full EU crypto license.
Ripple is putting XRP behind American veterans. The payments company announced on July 4 that it will match donations to the Call of Duty Endowment, a nonprofit that helps unemployed veterans get high-quality jobs after their service, up to $10,000 in XRP.
The move coincided with the 250th U.S. Independence Day. Ripple said the pledge is part of its Giving 4th campaign, meant to make Independence Day a national day of charitable giving.
How the match works
Donors can give with cash, stocks, XRP, or Ripple's USD-pegged stablecoin RLUSD. Ripple then matches the contribution in XRP, up to a maximum of $10,000.
The Call of Duty Endowment claims to have supported the placement of over 165,000 veterans and aims to place 200,000 in jobs by 2030.
At the time of writing, the campaign had raised $814.19, short of the $10,000 that would trigger Ripple's full match. XRP itself was trading at $1.14, down around 50% in a year.
A regulatory win in Europe
The donation drive arrived alongside a corporate milestone. On July 6, Ripple said it had received a Crypto Asset Service Provider license from Luxembourg's Commission de Surveillance du Secteur Financier.
The authorization confirms Ripple as fully compliant with the EU's Markets in Crypto-Assets Regulation, and its regulated crypto payments product is now available to institutions and businesses across all 30 countries of the European Economic Area. Ripple said it now holds more than 75 regulatory licenses worldwide.
Source: TheStreet
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